01 / Search
How: Search Shopee for “5w-30 สังเคราะห์เเท้ เบนซิน”.
Why: Start with results relevant to the target viscosity, synthetic grade and petrol application.
5W-30 / Overview01 / 07
01 / THE QUESTION
Where does
TOP 1 fit
on this shelf?
A focused look at the sellers competing for 5W-30 buyers on Shopee Thailand.
5W
30Petrol / Fully synthetic
30Petrol / Fully synthetic
120search results screened
50qualified listings
30 / 20pure / mixed listings
These figures describe the captured sample, not the whole Shopee market. Start with the scope, then compare the sellers inside it.
02 / DEFINE THE SHELF
Make the
comparison clear.
A listing can sell one viscosity—or combine several. Choose what belongs in the comparison.
Selected / Original snapshot
Pure 5W-30
The 30 pure 5W-30 listings remaining after qualification and separation of mixed listings.
30 pure listingsAvailable report
Mixed listings
Listings that combine 5W-30 with other viscosities or products. Explore the sellers and assortment, while keeping combined listing sales separate from 5W-30-only sales.
20 mixed listings in this workflowQualify first, then separate
120 selected → 50 qualified → 30 pure + 20 mixed
All 50 qualified listings are petrol, fully synthetic and sold 50+ units per month. The linked mixed report is an earlier source version; its 30-listing totals are not totals for this 20-listing group.
03 / METHOD & RATIONALE
From search results
to a focused shelf.
Qualify the products first. Then separate pure and mixed listings within the qualified group.
SEARCH PHRASE
5w-30 สังเคราะห์เเท้ เบนซิน
120listings selected
50pass all three qualifications
30 + 20pure / mixed listings
02 / Select 120 listings
How: Pick 120 listings from the search results for screening.
Why: Define the set of listings being analysed before applying qualification rules. This is a selected sample, not the entire marketplace.
03 / Qualify → 50 listings
How: Keep listings that meet all three requirements:
- Petrol engine oil — no diesel.
- Fully synthetic.
- Sold 50 or more units per month.
Why: Keep the product segment consistent and focus on listings with observed sales activity. 70 of the selected listings do not pass this stage.
04 / Separate → 30 pure + 20 mixed
How: Within those 50 qualified listings, separate pages that also sell other viscosities or products: 30 pure 5W-30 listings and 20 mixed listings.
Why: Retain mixed listings as competitors, while avoiding attribution of their combined sales to 5W-30 alone. Mixed listings pass the qualifications; they are separated, not discarded.
Method details / interpretation and source notes
Sequence: Search → select 120 → apply all three qualifications → retain 50 → split into 30 pure and 20 mixed. The threshold is 50+ sold per month; no separate 100+ rule applies to this methodology.
After qualification: Store tiers help explore the results. T1 = Mall; T2 = Preferred or Preferred+; T3 = no badge and at least three years old; T4 = no badge and under three years old. Seller tier is not an additional qualification rule.
Limits: The sample does not establish whole-market share, profit or sales causes. Pack sizes and variations must be matched before comparing price per litre. Mixed-listing volume is not 5W-30-only volume.
Source versions: This methodology follows your clarified process. The uploaded reports retain earlier counts and rules, including a 30-listing mixed report and a later proposed reclassification. Those source reports have not been reconciled to the 20 mixed listings in this workflow, so their totals should not be treated as totals for this selected mixed group.
MARKET ANALYSIS / SHOP COMPOSITION
Who Holds the Shelf?
Shop mix by listing type · Unit of analysis: unique shops
Pure listings
n = 44 unique shops- Preferred / Preferred+40.9%18 shops
- Established38.6%17 shops
- Mall15.9%7 shops
- New4.5%2 shops
Mixed listings
n = 16 unique shops- Preferred / Preferred+62.5%10 shops
- Established25.0%4 shops
- Mall6.3%1 shop
- New6.3%1 shop
Preferred / Preferred+ shops lead both groups. Pure is almost evenly split between Preferred and Established sellers; Mixed has a larger Preferred share.
User-approved shop counts · I Mall Auto is classified as Established. Each group counts unique shops separately; a shop may appear in both. Percentages are rounded. This shop snapshot is separate from the historical listing-volume analysis below.
04 / READ THE MARKET
Preferred sellers.
The largest share.
Preferred and Preferred+ stores account for 62.9% of qualified listing volume in this sample.
Share of qualified volumeUnits / month
62,855
combined units per month across the qualified listings.
A descriptive snapshot—not proof that a store badge causes sales.
Select a tier above to explore its listings, or continue with all tiers. Shop counts overlap across tiers and should not be added together.
04 / READ THE MIXED SHELF
Same page.
Several products.
Mixed listings compete for visibility, but their combined sales cannot be read as 5W-30-only demand.
20mixed listings after qualification
The uploaded mixed report contains 30 listings from an earlier source version. Its volume and tier totals have not been reconciled to the 20 mixed listings in this workflow. Use it as supporting source material, not as the totals for this group.
Explore the mixed report ↗05 / EXPLORE THE SELLERS
Look behind
the share.
| Shop / Listing | Tier | Units / month | Listed price · ฿ | Source |
|---|
Loading the original report…
Prices are listing prices and may cover different pack sizes or variations; they are not a like-for-like price-per-litre comparison.
Open the complete report, shop profiles and limitations ↗05 / EXPLORE MIXED SELLERS
Look at the seller.
Then the options.
Use the mixed report to investigate assortment, store profiles and trust signals before drawing conclusions from listing-level sales.
Who owns the shelf space?
Explore store profiles, followers and overlap with the original pure roster.
Open shop profiles ↗What shares the listing?
Review the listed viscosities and recorded page-level sales. Title-derived grade labels are incomplete evidence of available options.
Open mixed listing evidence ↗06 / LISTING TEARDOWN
What does
the buyer see?
Go beyond sales counts: examine the images, descriptions, options and trust signals that shape an offer.
This teardown covers 29 pages from the original qualified roster. It is not a teardown of the complete mixed dataset, even when you arrive here through Mixed listings.
Look for recurring patterns.
Start with the report’s cross-listing observations, then inspect individual pages.
Read the patterns ↗Inspect the actual offer.
Review captured gallery thumbnails, descriptions, variations, sampled prices and ratings.
Open the listing deep dives ↗Let new evidence correct the roster.
AIDI Auto parts’ Mercedes-Benz listing includes 5W30 5L and 5W40 5L options. The report proposes reclassifying it as mixed.
Inspect the correction ↗07 / MAKE A DECISION
Turn the evidence
into questions.
Proposed next steps for TOP 1 across the reports. Pure-roster percentages below refer to the original snapshot, regardless of your selected scope. Reconcile the classification correction before making numerical recommendations.
Investigate the reseller route.
Preferred stores hold 62.9% of the original pure-roster volume (before correction). Which sellers could be relevant partners for TOP 1?
Next evidence: brand fit, authenticity, commercial terms and margins.Define the official-store role.
Mall listings contribute 0.4% of the original pure-roster volume (before correction). What role should an official TOP 1 store play in trust, service and direct sales?
Next evidence: branded traffic, conversion and acquisition costs.Build a fair offer comparison.
Compare pack sizes, specifications, promotions and price per litre before proposing a price position.
Next evidence: matched product offers and variation-level pricing.